By Douglas L. Beck, AuD

Adam & Jerusha Shulberg are the owners of Cubex Audiology Ltd in London, a private practice that was originally founded by Adam’s father in 1964. Cubex has been at the cutting edge of hearing care for more than half a century. I met the two of them years ago in London. They were both enthusiastic, creative, and passionate about taking care of people.

If you’re experiencing musical tinnitus or pulsatile tinnitus, it’s always worth seeking expert advice. Our knowledgeable and understanding team at The Wellbeing by Cubex is here to help you

February is all about love, passion, and connection—but let’s be real, sometimes we need a little extra fuel to keep up, right? That’s where Tigger comes in. A blend of Cordyceps (50%), Chaga (25%), and Shiitake (25%), this powerhouse nootropic doesn’t just boost endurance for athletes—it also enhances stamina where it really counts.

If you’ve been exploring functional mushrooms, you’ve probably noticed a wide range of prices. Some brands seem incredibly affordable, while others, like The Well Being Nootropics, come at a premium. So, why the difference? The short answer: quality, potency, and transparency. Let’s break it down.

There’s no time like the present to nourish your mind and body with the very best that nature has to offer. The rising popularity of these medicinal mushrooms—which are natural, earth-grown nootropics—is backed by centuries of traditional use and a growing body of scientific research.

At The Well Being by CUBEX, we support holistic wellbeing, and that includes helping you age with grace, clarity, and purpose. By incorporating a combination of natural nootropics, mindfulness practices, and audiological support, we believe you can thrive at any age or stage of life.

Developed by our cognitive training specialists at The Well Being BY CUBEX, our Well Mind course is clinically designed to measure and monitor how you’re doing in crucial areas of cognition that are key to hearing health and general quality of life.

We’re thrilled to introduce something close to our hearts and practice: a brand-new range of medical-grade organic and wild-grown functional mushroom supplements, launched in September ‘24 at Shreeji’s News on Chiltern Street. This isn’t just another wellness product on the shelf; it’s a carefully developed extension of our clinic’s mission to support cognitive health, alleviate anxiety, and provide care for overall well-being.

In today’s economic crosswinds, with rising costs affecting almost every aspect of life, we’re all becoming far more mindful of and carefully attuned to what we invest in.

We’re proud to reflect on six eventful decades in audiology and wellness-related care. The Well Being BY CUBEX has been going since 1964, and we’ve been privileged to bear witness to extraordinary leaps forward in technological innovation, with astonishing benefits for hearing-challenged individuals.

There’s been a lot of buzz around the Phonak Audéo Infinio and the new Roger, and to be honest, we’re not surprised. We’re absolutely thrilled about this kind of hearing innovation; it truly makes a difference. After trying out the Audéo Infinio ourselves, we can’t believe how effortlessly it cuts through noise and delivers crystal-clear conversation. It’s seriously impressive news in the world of audiology.

We all know that tinnitus itself is a problem on its own, but it can also create anxiety and play havoc with your mental well-being too. Find out how to manage it.

We look forward to meeting you at Shreeji for a coffee and a scoop of our new range of functional mushrooms.

Join the club and receive invitations to special events, talks, meet-ups, news and member-exclusive offers from The Well Being Nootropics.

You're invited: The Samosa & Mimosa Experience, with live music by the Royal Academy, and Westwell Wines. Let's pause for another memorable sunset hour, and get this party started! The Well Being and Samosas & Mimosas welcomes you.

Our range of clinical grade mushroom powders, sourced from accredited growers, will soon be available via The Well Being BY CUBEX online shop.

The first three being organic premium quality Lion’s Mane ‘Diamond Mind’, Reishi ‘Equanimity’ and a fabulous energy-focused blend called ‘Tigger’ that is Cordyceps-powered at 50%, with Chaga and Shiitake at 25% each.

Putting away the drama of the day, filing away the stress of the situations we find ourselves in, standing still for a moment. And listening to music, surrounded by friends and the good folk who are our neighbours in Marylebone.

Tinnitus, that pesky phantom noise, affects millions of people. But don't throw in the towel just yet – The Wellbeing by Cubex is here to lend a hand.

In a world brimming with distractions, stress, and constant noise, practising mindfulness has emerged as a beacon of serenity and self-awareness. Mindfulness, often associated with meditation and more conscious living, has a profound impact on mental health and overall wellbeing.

Jerusha Shulberg of The Well Being BY CUBEX is a psilocybin frontrunner. A meditation and mindfulness specialist and a professionally qualified audiologist, for years Jerusha has researched and incorporated organic clinical grade functional mushrooms into her life, with clear, and sometimes astonishing, benefits.

In today's fast-paced world, many of us find ourselves grappling with various challenges that can impact our mental and emotional wellbeing.

‘As audiologists, we get to see and experience a vast number of technological innovations every year, and the past decade has seen some extraordinary new improvements in hearing devices. But hearing aids that understand your listening intentions. Now that’s a massive leap forward. Intent is simply mind-blowing.’

It takes a weight off, knowing your long term health care needs are accounted for. So this season we’re offering a limited time 4-year audiology healthcare plan that includes all your hearing health checks - including an upgrade to the latest hearing technology - with a saving of up to £600 on the total cost.

Download our Director of CALM Jerusha Shulberg’s grounding, awakening 10-minute meditation, in the spirit of a mini-break that is about resting and refreshing mind and body, being with loved ones, and simply, being.

Curated + Guided by The Well Being + Anatome

Enjoy an hour of deep rest and relaxation with your mother. Or if you're a mum, with your son or daughter. A professionally guided meditation that’s about deepening generational connections. So often, most of us feel driven to be doing things together, or giving gifts when really, our soul’s deep longing is to just be closer, more connected, to simply be together. This is about being at rest, rather than doing, together.

Picture a world without silence – a constant, unrelenting symphony of buzzing, ringing, or hissing sounds. For those grappling with tinnitus, this auditory challenge is a reality that affects millions worldwide.

The human brain has an extraordinary ability, known as neuroplasticity, which is the brain's capacity to reorganise itself by forming new neural connections throughout life.

Start your year on a high note. Admin-free. With this plan, you won’t have to give a second thought to your hearing needs, appointment bookings, hearing devices, and so on. Instead focus on clear, calm thinking, staying in the conversation and getting through life and living with grace and perfect composure.

We love that our clinic is a haven for calm, healthy minds, as well as an audiology practice that provides world class hearing healthcare. Our Sitting Room regularly showcases original fine art since we believe art and wellbeing are first cousins.